In celebration of the Porsche 901's 50th birthday we were given the brand new anniversary edition 901 to play with. Using a series of HD projectors we immersed the Porsche into a magical world telling the story of its own birth, life and newest incarnation using the latest projection-mapping techniques. This has since travelled to showrooms all across China.
Title: 911 50th Anniversary
Client: Porsche
Agency: Avantgarde
Director: Tom Mitchell