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We produced Calvin Klein’s first ever International Women’s Day campaign for Asia - #MYSTATEMENT. Shot in a stunning villa in Phuket and featuring ten empowering women from eight different countries, each telling their own story of balance, strength and overcoming challenges. The campaign consisted of 30 images and a series of eleven videos in multiple language and size variations. Due to the campaign’s success, it was rolled out globally across the CK website, its own mini-site, social media, in-store, YouTube ads, e-commerce sites and large video billboards.
Read about it online at JingDaily.com and on Elle.com

Title: My Statement.

Client: Calvin Klein

Agency: Catalyst

Production-house: Treacle

Creative Director: Tom Mitchell

Director: Khamkwan

Producer: Josie Mitchell

DoP: Nonny

Assistant Director: Ho Sheung Ning Shirley

Colourist: Littlebee Lab

 
 
 
 
 
 
 
 
 
 

Ken Pun, Disney

World-Class Quality, on Time and on Budget.
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Where

Let's talk

We love hearing about your projects. So, pick up the phone, tablet or quill and get in touch to talk about ideas, gain insights or to simply get a quotation.

Hong Kong

(+852) 3565 5265

josie@treacle.media

Unit D, 30/F, Morrison Plaza,
5-9A Morrison Hill Road,
Wanchai, Hong Kong

Sydney

(+61) 291 583 249

james@treacle.media

Suite 301, 61 Marlborough st, Surry Hills, Sydney, 2010, Australia

Bangkok

(+66) 86 551 8187

benz@treacle.media

15/120,
Vibhavadi Rangsit Soi 16/27,
Ladyao, Chatuchak, Bangkok, 10900